Facebook does not disclose its exact pay rate for Facebook Reels, but it is estimated to be between $0.01 and $0.02 per view. This means that for every 1,000 views your Reel gets, you could earn anywhere from $1 to $2. However, your actual earnings will depend on a number of factors, including the following:
The type of content you create: Reels that are more engaging and relevant to your audience are more likely to generate ad views, which will increase your earnings.
Your audience: The location and demographics of your audience will also affect your earnings. Audiences in developed countries tend to have higher CPMs (cost per mille, or cost per 1,000 ad impressions) than audiences in developing countries.
The performance of your ads: If your ads are performing well, you will earn more money per view. This will depend on factors such as click-through rates and conversions.
On average, creators can expect to earn around $4.40 per 1,000 views on Facebook Reels. However, there is a lot of variation, and some creators can earn much more or less than that.
Here are some tips for increasing your earnings from Facebook Reels:
Create high-quality, engaging content that your audience will love.
Use relevant hashtags to reach a wider audience.
Promote your Reels on other social media platforms.
Collaborate with other creators to expand your reach.
Run ads to promote your Reels to a wider audience.
It takes time and effort to build a successful Facebook Reels account, but it can be a great way to earn extra money.